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two friends wearing masks smiling on lake front in their bloom bra

Diversity and Body Inclusion - An Open Letter t...

Recently, Bloom Bras boosted an ad on Facebook showcasing 4 beautiful women dancing. Facebook blocked it. The reason given - indecency. This has happened every time each time we show...

Diversity and Body Inclusion - An Open Letter t...

Recently, Bloom Bras boosted an ad on Facebook showcasing 4 beautiful women dancing. Facebook blocked it. The reason given - indecency. This has happened every time each time we show...

Strong woman lifting weights in sports bra for large breasts

Jenny Rieu in Bloom Bras!

We are honored to have the inspiring Jenny Rieu wearing Bloom Bras! Check out her review of our revolutionary Bloom Bras on her blog at https://jennyrieu.com/2018/02/08/introducing-bloom-bras/ Words from Elyse Kaye, the...

Jenny Rieu in Bloom Bras!

We are honored to have the inspiring Jenny Rieu wearing Bloom Bras! Check out her review of our revolutionary Bloom Bras on her blog at https://jennyrieu.com/2018/02/08/introducing-bloom-bras/ Words from Elyse Kaye, the...

Plus-Size Sports Bra for Women

The Story Of The Term Plus Size

If the average American is 'plus-sized' then why are we calling these sizes 'plus'? Some brands refuse to make plus-size clothing which isolates average American women, this narrative needs to change....

The Story Of The Term Plus Size

If the average American is 'plus-sized' then why are we calling these sizes 'plus'? Some brands refuse to make plus-size clothing which isolates average American women, this narrative needs to change....

A woman wearing an egg bra

Please Stop Boob Shaming Young Women

Doctors have claimed that large breasts directly equivalate with being overweight- which just isn't true. Boob shaming is real; all boobs should be embraced and celebrated.

Please Stop Boob Shaming Young Women

Doctors have claimed that large breasts directly equivalate with being overweight- which just isn't true. Boob shaming is real; all boobs should be embraced and celebrated.